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Background

I consider myself a long-time student of the storytelling power of film. From a young age, I have had a distinct interest in the human experience. Even when it comes to fictional storytelling, I find myself at home within the horror genre specifically for its basis in what we as viewers really fear out here in the real world. The creative elements that go into both film and tabletop storytelling have been a part of my life’s passion, and it would be an honor and a privilege to dedicate my full-time career to something I’ve had to consider a “side quest” until now.

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Having received the Bunton-Waller Fellows full-tuition scholarship to Penn State University for Black academic excellence, I have held myself to that same standard of excellence throughout my decades of experience volunteering, networking, and fundraising in both the media arts and non-profit spaces.

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Currently, I am in pursuit of my Master's in Communications & PR while making film and tabletop content across the U.S.

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Education

2024-Present

Saint Peter's University

Pursuing Master of the Art's in Communications & Public Relations. 
 

Expected Graduation 2027

2010-2014

Penn State University

Graduated with a Major in Communication Arts & Sciences with a Minor in Film. 

 

Recipient of the Bunton-Waller Fellows Full-Tuition Scholarship.

Work History

2019-Present

Graphic Designer/Social Media & Marketing Manager/Talent 

Freelance

  • Counseled the Marketing Department of Midtown Comics, providing assistance with Instagram & Reels posts and promotions including, but not limited to, content creation, design, storyboarding, R&D, and recruitment.

  • Developed marketing plans, web consulting, and content creation. • Implemented 31-Day Social Media Campaigns as well as projected 10K charity-based project management.

  • Designed campaign graphics, social media ads, and outbound marketing for multiple small businesses.

  • Hosted and guest-starred on multiple Table-Top Role Playing games for Twitch Live Streaming channels to generate revenue and social presence for creators.

  • Guest, Panelist, Workshop Host and Live performer with Obsidian Brews, A Black TTRPG Experience. Performed & spoken at MomoCon, GenCon, San Diego Comic Con, Katsucon, MAGFest, AwesomeCon, BlerdCon, J1Con, HBCUCon and DragonCon

  • Current Executive staff member for The Cosgala, a yearly formal event founded on the fundamental ideals of unity, uplifting Cosplay, Craftsmanship, Entertainment, and the Arts.

2023-2025

Associate Director of Enrollment Marketing

  • Collaborated with enrollment leadership to develop and execute communication/marketing strategies for internal and external audiences.

  • Managed annual enrollment communication plans, analyzes data, and adjusts strategies as needed.

  • Led email campaign creation, copywriting, and deployment via Slate CRM for graduate, undergraduate, and influencer audiences.

  • Partnered with Communications & Marketing and vendors as the enrollment liaison for print marketing projects.

  • Expanded social media outreach using innovative tactics to engage prospective students and influencers.

  • Evaluated third-party vendor relationships to boost inquiries and prospective student interest.

  • Acted as the primary liaison to Communications & Marketing and builds relationships with internal (Deans, faculty) and external stakeholders (parents, counselors).

  • Administered enrollment management’s digital marketing web pages and accounts.

  • Conducted data-driven analyses of recruitment efforts and recommends improvements.

  • Developed social media content with Communications & Marketing and monitors divisional presence across platforms.

  • Tracked the University’s image on third-party college sites, responds to feedback, and reports findings to guide strategy.

  • Reviewed and updated enrollment website content to align with departmental goals.

  • Used analytics tools to measure digital marketing ROI and generate actionable reports.

  • Repurposed digital content for print, press releases, events, and video production

Saint Peter's University

2022-2024

Talent Manager

Frederator Networks, Inc.

  • Corresponded with talent on the YouTube platform by providing guidance, support, and opportunities for growth.

  • Screened for new YouTube talent and identified potential stars. • Represented Frederator at industry events and conferences to stay updated on the latest trends and talent.

  • Mediated collaborations with other creators, Influencer Marketing, and brands.

  • Analyzed metrics and data to optimize video performance and audience engagement.

  • Monitored the latest industry trends, best practices, and algorithms.

  • Mastered the YouTube platform and its features, tools, and policies.

  • Identified opportunities for growth and expansion in the digital media landscape

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